Empower the Enterprise
Everyone has a digital footprint. At Qnary, we champion the idea that an executive's or employee's footprint can significantly impact the success of their company.
Research studies focusing on a diverse range of industries have shown that companies who galvanize executives and employees to endorse and dimensionalize the corporate story further amplify the success of their sales, talent recruitment, and brand engagement efforts.
We call this leveraging of the collective enterprise voice "Workforce Advocacy": an organization-wide conversation that empowers individuals to share their unique knowledge and insight to a larger audience. This proven method can help the members of your team drive sales and assist in shifting the corporate dialogueCOOLCEPT Women High Heel Pumps Pointed Toe Solid color Slip-On Stiletto Sude shoes Formal FootwearAugust Jim Women's Ballet Flat shoes Comfortable Bow Point Toe Flat Slip On shoes.FEWW11 Women Cute Lightweight shoes Sneakers Black T Rex Dinosaur in Space Breathable Gym Lace-UpFEWW11 Women Cute Lightweight shoes Sneakers colorful Ptepinkur Dinosaur and Claw Canvas Upper Running Lace-Up When ideas are shared, new ones arise, sparking innovation. Cross-pollination of messaging from company leaders also spurs a greater sense of credit for quality work and gives direction on where the company is headed down the organizational ladder.
Workforce Advocacy Matters
Workforce advocacy has a multitude of positive effects on a business.WeiPoot Women's High-Heels Closed Round Toe Soft Material Low-top Boots, Apricot, 36Batiu Womens Leather Anti-Skid Ankle Strap Summer Sandals Lady Sandles 100FIXEO Women Sexy Peep Toe Wedges Sandals High Heels Ankle Strap Dress Pumps shoesMiyoopark LL141 Women's Sequin Bridal Bridesmaid Wedding Evening Pumps shoesIt drives sales and also has ancillary benefits in terms of employee recruitment and retention, assisting in shifting the corporate dialogue, increasing employee and brand engagement.
31% of high growth firms now have a formal employee advocacy program in place.
64% of advocates in a formal program credited employee advocacy with attracting and developing sales
Messages shared by employees went 561% further than the same messages shared on a brand channel 100FIXEO Women Leather Slip On Ballet Flats.
90% of those surveyed stated that they look other executives up to review their backgrounds
52% of employees are inspired by their CEOs social media participation pink town Women's High Top Snow Boots Winter Casual Walking Ankle BootieWomen's Sexy Pointed Toe Stiletto Lace Up Short Ankle Boots Booties High Heels.
10x the reach an enterprise's employees have on social media compared to corporate accounts.